Big Advertisers Pulling out of Social Media?
Is this the start of something big – or just a retrenchment.
I’m Steven Rosenbaum We’ll dig in on Todays edition of Future Forward
and I’m Alexa Scordato. Apple’s builds its own chip. Is it a big deal.
Well, we’ll see – Let’s Launch
Chapter 1 – The Social Media Ad Ban
Social media ad ban
Reacting to all the news, The Verge’s Casey Newton tweeted, “Very cynical take: ad budgets are shrinking already during the pandemic. Why not get some applause for it?” Newton raises a fair point. Faced with shrinking ad budgets, companies pulling back from Facebook are accomplishing two things at once: cutting costs and getting a wave of positive PR for taking a stand.
Chapter 2 – Apple and it’s own chips
Apple’s Relentless Strategy, Execution, and Point of View
Chapter 3 – COBO
Meet COBO, a COVID-19 Self-Assessment Chatbot