Future Forward #008
What Ever Happened To Social Shopping?
w/Steven Rosenbaum and Gene DeRose
In 2011 Tech Crunch wrote: “There are about a million Tweets a day with the word “I Want,” and now there is a mobile photo sharing app that can capture all those things people want and share them with the world. The iPhone app is called Want!, the site is Want.it, and the concept is simple: you take a picture of things you want, give it a description, and share it with friends.”
It was the right idea, too early maybe. But today -Gene says Social Shopping is ready for prime time – so why isn’t it taking off?